The sense of instant excitement that coincides with the rise of digital and social media platforms has slowly been dominating the lives of millennials. Incorporate food and that’s a whole other story!
Food is now being embraced as a method of self-expression and storytelling, thus dubbing millennials as the foodie generation as they crave heightened eating experiences and swoon over unusual food forms and flavor profiles with dramatic twists.
As thrill seekers who crave a foodie adventure at every opportunity possible, here are my top 5 food trends that millennials are consumed by:
1. Food Trucks
It seems as if food trucks have taken over the food scene in many cities and become quite the hit with millennials. Offering an array of eclectic, gourmet options for cheap, from grilled cheese to ethnic entrees, these mobile kitchens dish up anything and everything imaginable. They have gained a newfound respect and become popular with everyday folks and foodies alike.
2. Brunch
Is brunch the new dinner? It seems as though this social staple is now ingrained into every millennial’s weekend agenda. Then again who wouldn’t want an excuse to get together with friends and indulge in eggs benny with lobster and house-made hollandaise sauce while sipping on mimosa? Count this gal in for a social adventure that doesn’t pack a wallop to her wallet to satisfy her sweet and savoury cravings!
3. Locally Grown
Millennials are food-conscious buyers flocking the local food movement and enjoying their Saturday mornings at the farmers market. This generation is truly interested and concerned about what’s on their plate and in their bellies. Their appreciation of knowing where the food comes from is affecting their eating behaviours and has played quite the part on the rise of farm-to-table menus at dining establishments.
4. Sweet Treats
Capturing the sweet tooth of the foodie generation is all about that shareable moment that tells a story. The term indulgence is now so much more than just a decadent piece of dessert – it’s about the way millennials treat food as an experience. From textures, sense of smells, flavours, presentation and simplicity, dessert is a whole new realm that millennials have a sweet spot for (especially when it comes to macarons, donuts, and frozen yogurts with toppings of course!)
5. Food Landmarks
The infamous Cronut from New York, Lobster Roll from Maine, Philly Cheese Steak from Philadelphia or a Smoked Meat Sandwich from Montreal – millennials have no qualms lining up for hours for these popular food elements to satisfy their hunger for a new scene and culinary appetites for a sense of authentic flavour. This generation wants the best of flavours and experience so why not travel to the city that coined its recipe in history?
This blog was originally posted on Gusto TV.
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